SAGINAW – Bishop Robert J. Carlson announced today that WEYI-TV Emmy-award-winning news anchor Erin Looby Carlson will join the Diocesan Center staff in May to help spread the Good News about the Catholic Church in mid-Michigan, particularly the extraordinary value of Catholic schools.
Looby Carlson joins the bishop’s pastoral team in the newly created role of director of marketing and communications. She is charged with promoting the rich quality education offered through the 11-county diocese’s 26 Catholic schools in addition to providing a leadership role in specialized evangelization and faith-based community development projects.
"We are delighted to have Erin as a member of our ministry team because of her exceptional professional expertise and passion to help us with the bold mission of growth and renewal for our Church, and especially the faith formation of people of all ages," said Bishop Carlson, who has made Catholic schools and evangelization among his top priorities along with vocations, stewardship and service to the poor.
"I believe it is important, especially during these times of dramatic change, that our community see and experience the light and hope rooted in the promise of Jesus Christ. Erin brings a high level of energy and commitment to help us share that promise throughout the diocese and surrounding communities."
Prior to her work as managing editor and anchor with the NBC affiliate Channel 25 news team, Looby Carlson was employed by WBKB-TV in Alpena as a news anchor and multimedia journalist. She holds a bachelor’s degree in communications from the University of Michigan and is a graduate of Nouvel Catholic Central High School in Saginaw.
"I am humbled and thankful to be given this opportunity to spread the message of Jesus and I look forward to using my video and Web skills to help the diocese reach out in new ways," Looby Carlson said.
"I grew up in Saginaw, where I attended Catholic school, played sports at Nouvel, and was very involved in the area. Now, as a mother of two children, I feel a responsibility to them and a commitment to the community in which we live to make sure our Catholic schools are always here and always strong. It is with great excitement that I prepare to serve our community, and with gratitude that I begin this new position which will allow me to live out my faith in a bold new way each day."
Looby Carlson will work closely with Matt Treadwell, director of publications and media relations, and Colleen Rabine, director of events and community affairs, to assist Bishop Carlson in his mission to spread the Gospel and shepherd his flock toward Christ through the many projects and programs supported by the diocesan staff.
The Diocese of Saginaw is home to an estimated 119,000 Catholics worshiping in 105 parish communities throughout Arenac, Bay, Clare, Gladwin, Gratiot, Huron, Isabella, Midland, Saginaw, Sanilac, and Tuscola counties.